Hoppala! Augmentation and Layar

HOPPALA! Augmentation provides an easy way for non-technical creatives to start experimenting with augmented reality and Layar. Create your own augmented reality experiences with just some mouse clicks and publish your work at Layar, the world‘s largest augmented reality platform.

This is the augmented reality version of the Berlin Wall in 3D featured on Hoppala!:

Hoppala! is a Layar partner. Don’t forget to check out Layar, they have their app for Android and iPhone. A Symbian version is in development, no news about a Windows Phone 7 version yet.

What is Layar?
The Layar Reality Browser shows what is around you by displaying real time digital information on top of the real world as seen through the camera of your mobile phone. This technology is called Augmented Reality. We augment the real world as seen through your mobile phone, based on your location.

How does Layar’s Augmented Reality work?
The idea is simple: Layar works by using a combination of the mobile phone’s camera, compass and GPS data to identify the user’s location and field of view, retrieve data based on those geographical coordinates, and overlay that data over the camera view.

Have fun ;)

[ hoppala ] [ layar ]

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